Another great way to improve your site's traffic with SEO testing is to test alternative titles to gauge impact on overall traffic.
There are often variations of your core keywords that a page might rank in the top 100 for that do not yet drive traffic.
Using our 'Missing Keywords' feature you can discover synonyms, modifiers and other topics that your pages rank for, but don't currently target.
Our crawler scans your site's urls and compares the keywords you are ranking for in your Search Console account against the actual copy of your page's body, headings and title.
By identifying the keywords or phrases that are missing from your original page and adding them where appropriate - whether to your title, sub headings or just as part of your article body - you can quickly improve your relevance for those phrases and synonyms and thus rank for a wider range of keywords and modifiers.
